Buy Me On Amazon! But Be Prepared to Spend
Looking to see what an average YOU would go for these days?? Well you can find out! List yourself on Amazon.com or see how much stock you’re worth on the open market. Apparently I sell as a beauty product, what will you be?
Suggestions to PPC users, and pay attention:
- Dynamic Keyword Insertion should be used with extreme caution. Especially for beginners.
- Tighten those ad groups ladies!! Hopefully Amazon doesn’t think it can actually sell ANYTHING! “Me” should definitely not be one of their product lines, or I’m in trouble.
- Be careful with acronyms and colloquialisms. “ME” stock doesn’t mean the same thing to you as it means to me. I’m the user, not you.
In the end, you may not have thought anyone would search the term “buy me.” But isn’t that the point? Your PPC ads should only be showing for those keywords that represent your business, that identify and pre-qualify the user, and find the user that is ready to BUY. I’m not looking to buy ME, so don’t let your ad show up when I search it. Your PPC Sucks.
